Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy
S. Prakash Sethi
Springer, 2012
172,25 €On orderDelivery: 2-3 weeks
Multinational Corporations and the Impact of Public Advocacy on Corporate Strategy: Nestlé and the Infant Formula Controversy presents an in-depth analysis of the infant formula controversy and the resulting international boycott of Nestlé products launched by various social activist groups and church organizations.
- ISBN-13
- 9789401046114
- ISBN-10
- 9401046115
- Publisher
- Springer
- Year
- 2012
- Publication date
- 2012-10-08
- Pages
- 315
- Dimensions
- 235x155x