Strategic Design

Gerda Gemser, Giulia Calabretta

BIS Publishers B.V., 2016

44,50 €On orderDelivery: 2-3 weeks

Design professionals are no longer just executors of new product/service design briefs but are increasingly involved in the crafting of these briefs and in the strategic decisions leading to these briefs. This book provides an overview of these practices, and case examples in which companies and designers have effectively used these practices.

ISBN-13
9789063694456
ISBN-10
9063694458
Publisher
BIS Publishers B.V.
Year
2016
Publication date
2016-09-15
Pages
228
Dimensions
244x190x19
Weight
664