Developing International Strategies
Dirk Morschett, Rudolf Grunig
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, 2018
85,95 €On orderDelivery: 2-3 weeks
This book focuses on the development of strategies for the successful internationalization of large and medium-sized companies. Becoming international offers important opportunities for companies of all sizes, but in an increasingly complex environment, the strategic planning involved is also a challenge.
- ISBN-13
- 9783662571163
- ISBN-10
- 3662571161
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
- Year
- 2018
- Publication date
- 2018-06-15
- Pages
- 218
- Dimensions
- 235x155x