Co-Creation of High-Tech Products in the B2B Domain
Leontin Karl Grafmuller
Springer Fachmedien Wiesbaden, 2019
66,50 €On orderDelivery: 2-3 weeks
Leontin Karl Grafmüller explores how companies can better manage co-creation in the B2B high-tech domain. The co-creation of high-tech products poses several challenges related to high product complexity such as the time intensity or incorrect specifications.
- ISBN-13
- 9783658284114
- ISBN-10
- 3658284110
- Publisher
- Springer Fachmedien Wiesbaden
- Year
- 2019
- Publication date
- 2019-11-13
- Pages
- 196
- Dimensions
- 210x148x