Marketing Transformation: Marketing Practice in an Ever Changing World
Springer International Publishing AG, 2018
238,25 €On orderDelivery: 2-3 weeks
This proceedings volume examines transformation in marketing to better understand current and future standing of the marketing field.
- ISBN-13
- 9783319886527
- ISBN-10
- 3319886525
- Publisher
- Springer International Publishing AG
- Year
- 2018
- Publication date
- 2018-06-23
- Pages
- 322
- Dimensions
- 235x155x