Marketing Transformation: Marketing Practice in an Ever Changing World

Springer International Publishing AG, 2018

238,25 €On orderDelivery: 2-3 weeks

This proceedings volume examines transformation in marketing to better understand current and future standing of the marketing field.

ISBN-13
9783319886527
ISBN-10
3319886525
Publisher
Springer International Publishing AG
Year
2018
Publication date
2018-06-23
Pages
322
Dimensions
235x155x