Value-Oriented Media Management
Springer International Publishing AG, 2018
145,75 €On orderDelivery: 2-3 weeks
In the light of a rapidly changing media industry with new technologies, actors and advertising models, and the critical role of media in society, this volume highlights the meaning of different values in media companies and media managers’ decisions.
- ISBN-13
- 9783319845449
- ISBN-10
- 3319845446
- Publisher
- Springer International Publishing AG
- Year
- 2018
- Publication date
- 2018-07-18
- Pages
- 240
- Dimensions
- 235x155x