Bernard Shaw and Modern Advertising

Christopher Wixson

Springer International Publishing AG, 2018

92,25 €On orderDelivery: 2-3 weeks

This book charts how promotional campaigns in which Bernard Shaw participated were key crucibles within which agency and personality could re-negotiate their relationship to one another and to the consuming public.

ISBN-13
9783319786278
ISBN-10
331978627X
Publisher
Springer International Publishing AG
Year
2018
Publication date
2018-06-26
Pages
181
Dimensions
210x148x