Marketing Food Brands

Ranga Chimhundu

Springer International Publishing AG, 2018

185,50 €On orderDelivery: 2-3 weeks

With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape.

ISBN-13
9783319758312
ISBN-10
3319758314
Publisher
Springer International Publishing AG
Year
2018
Publication date
2018-05-24
Pages
293
Dimensions
210x148x