Confessions of the Pricing Man
Hermann Simon
Springer, 2015
45,95 €On orderDelivery: 2-3 weeks
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time.
- ISBN-13
- 9783319203997
- ISBN-10
- 3319203991
- Publisher
- Springer
- Year
- 2015
- Publication date
- 2015-10-27
- Pages
- 221
- Dimensions
- 235x155x12
- Weight
- 402