Python for Marketing Research and Analytics
Chris Chapman, Elea McDonnell Feit, Jason S. Schwarz
Springer Nature Switzerland AG, 2020
85,95 €On orderDelivery: 2-3 weeks
This book provides an introduction to quantitative marketing with Python. This book is designed for three groups of readers: experienced marketing researchers who wish to learn to program in Python, coming from tools and languages such as R, SAS, or SPSS;
- ISBN-13
- 9783030497194
- ISBN-10
- 3030497194
- Publisher
- Springer Nature Switzerland AG
- Year
- 2020
- Publication date
- 2020-11-03
- Pages
- 272
- Dimensions
- 279x210x