Higher Education Marketing in Africa

Springer Nature Switzerland AG, 2020

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This book explores the key players, challenges and policies affecting higher education in Africa. It also explores the marketing strategies and the students’ selection process, providing theoretical and practical insights into education marketing in Africa.

ISBN-13
9783030393786
ISBN-10
303039378X
Publisher
Springer Nature Switzerland AG
Year
2020
Publication date
2020-05-21
Pages
419
Dimensions
157x221x29
Weight
664