Corporate Diversity Communication Strategy
Roxana D. Maiorescu-Murphy
Springer Nature Switzerland AG, 2020
121,95 €On orderDelivery: 2-3 weeks
By comparing more innovative sectors (tech and consumer goods) with a less innovative industry (finance), the author examines differences in the way brands approach and communicate about diversity in online settings.
- ISBN-13
- 9783030299460
- ISBN-10
- 3030299465
- Publisher
- Springer Nature Switzerland AG
- Year
- 2020
- Publication date
- 2020-11-14
- Pages
- 214
- Dimensions
- 210x148x