Engineering Legitimacy

Iva Petkova

Springer Nature Switzerland AG, 2019

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Through the lens of the fashion industry, Iva Petkova explores not only how institutionalized organizations react and adapt to the rise of start-up outsiders, but also how these outside “disruptors” seek to cultivate legitimacy and win influence.

ISBN-13
9783030080792
ISBN-10
303008079X
Publisher
Springer Nature Switzerland AG
Year
2019
Publication date
2019-02-02
Pages
188
Dimensions
210x148x