Linguistic Ethnography of a Multilingual Call Center

Johanna Woydack

Springer Nature Switzerland AG, 2019

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This book presents an innovative institutional transpositional ethnography that examines the textual trajectory of “the life of a calling script” from production by corporate management and clients to recontextualization by middle management and finally to application by agents in phone interactions.

ISBN-13
9783030066390
ISBN-10
3030066398
Publisher
Springer Nature Switzerland AG
Year
2019
Publication date
2019-01-03
Pages
214
Dimensions
210x148x