The 22 Immutable Laws Of Marketing

Al Ries, Jack Trout

Profile Books Ltd, 1994

16,50 €On orderDelivery: 2-3 weeks

Identifies the definitive rules that govern the world of marketing. This book examines marketing campaigns that have succeeded and others that have failed, and why good ideas didn't live up to expectations. It contains real-life examples and commonsense suggestions.

ISBN-13
9781861976109
ISBN-10
1861976100
Publisher
Profile Books Ltd
Year
1994
Publication date
1994-10-24
Pages
160
Dimensions
196x135x11
Weight
132