Brand Leadership

Aaker, David A., Erich Joachimsthaler

Simon & Schuster Ltd, 2009

16,50 €On orderDelivery: 2-3 weeks

The leading consultant on branding returns with an instant classic: a top to bottom guide to winning the battle of the brands

ISBN-13
9781847398352
ISBN-10
1847398359
Publisher
Simon & Schuster Ltd
Year
2009
Publication date
2009-10-01
Pages
368
Dimensions
198x131x24
Weight
256