The Economist: Marketing for Growth
Iain Ellwood
Profile Books Ltd, 2014
21,25 €On orderDelivery: 2-3 weeks
Focuses on how marketers can and should make much more of a difference in making their companies more financially successful - and reap the rewards and recognition for that success. This guide shows how the marketing function within a business can and should become its most important driver of growth.
- ISBN-13
- 9781846689055
- ISBN-10
- 1846689058
- Publisher
- Profile Books Ltd
- Year
- 2014
- Publication date
- 2014-01-09
- Pages
- 224
- Dimensions
- 215x128x17
- Weight
- 276