Managing the Smart Revolution in Tourism Firms
Dr Francisco (Universidad Nebrija, Spain) Navarro-Meneses
CABI Publishing, 2023
73,50 €On orderDelivery: 2-3 weeks
This practical book explains the key ideas that tourism practitioners and decision-makers must know to understand Smart Technologies, and the management principles supporting them. Real-life cases are provided to illustrate the true dimension of the "smart" phenomenon and the new frontiers that are yet to open in the coming years.
- ISBN-13
- 9781789249316
- ISBN-10
- 1789249317
- Publisher
- CABI Publishing
- Year
- 2023
- Publication date
- 2023-04-12
- Pages
- 360
- Dimensions
- 243x173x21
- Weight
- 904