Decision Equity: The Ultimate Metric to Connect Marketing Actions to Profits
Kunal Gupta, Piyush Kumar
Business Expert Press, 2011
29,25 €On orderDelivery: 2-3 weeks
Provides avenues to convert the vast amounts of data at their disposal into powerful information to make informed long-term and short-term decisions about products, customers, markets, and overall business health.
- ISBN-13
- 9781606491935
- ISBN-10
- 1606491938
- Publisher
- Business Expert Press
- Year
- 2011
- Publication date
- 2011-05-16
- Pages
- 181
- Dimensions
- 228x153x10
- Weight
- 302