Implicit Measures of Attitudes

Guilford Publications, 2007

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Increasingly used in social and behavioral science research, implicit measures aim to assess attitudes that respondents may not be willing to report directly, or of which they may not even be aware. This timely book brings together leading investigators to review currently available procedures and offer practical recommendations for their implementation and interpretation.

ISBN-13
9781593854027
ISBN-10
1593854021
Publisher
Guilford Publications
Year
2007
Publication date
2007-02-08
Pages
294
Dimensions
233x161x25
Weight
544