Marketing Mental Health Services to Managed Care
John Bistline, Norman Winegar, William Winston
Taylor & Francis Inc, 1994
127,25 €On orderDelivery: 2-3 weeks
Aims to demystify the world of managed-care systems. The book shows readers how to analyse the market for clinical services, how to plan and develop services for the managed-care market, and how to sell professional services in an era dominated by active payor entities.
- ISBN-13
- 9781560243618
- ISBN-10
- 1560243619
- Publisher
- Taylor & Francis Inc
- Year
- 1994
- Publication date
- 1994-02-04
- Pages
- 208
- Dimensions
- 210x148x
- Weight
- 544