Netnography
Robert (University of Southern California, USA) Kozinets
SAGE Publications Ltd, 2019
208,75 €On orderDelivery: 2-3 weeks
In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.
- ISBN-13
- 9781526444691
- ISBN-10
- 1526444690
- Publisher
- SAGE Publications Ltd
- Year
- 2019
- Publication date
- 2019-10-31
- Pages
- 472
- Dimensions
- 176x248x36
- Weight
- 942