Conducting Focus Groups for Business and Management Students

Caroline J. Oates, Panayiota J. Alevizou

SAGE Publications Ltd, 2017

57,50 €On orderDelivery: 2-3 weeks

This concise and practical guide explores the use of focus groups as a method for conducting research in a business and management Masters dissertation.

ISBN-13
9781473948228
ISBN-10
1473948223
Publisher
SAGE Publications Ltd
Year
2017
Publication date
2017-12-06
Pages
104
Dimensions
171x241x6
Weight
206