Marketing Research with IBM® SPSS Statistics
Karine Charry, Kristof Coussement, Nathalie Demoulin, Nico Heuvinck
Taylor & Francis Ltd, 2016
82,95 €On orderDelivery: 2-3 weeks
In an accessible and step by step approach, the authors show readers which statistical procedures to use in which particular situation and how to practically execute them using IBM® SPSS Statistics.
- ISBN-13
- 9781472477453
- ISBN-10
- 1472477456
- Publisher
- Taylor & Francis Ltd
- Year
- 2016
- Publication date
- 2016-07-20
- Pages
- 250
- Dimensions
- 247x175x30
- Weight
- 478