Winning in Emerging Markets
Krishna G. Palepu, Tarun Khanna
Harvard Business Review Press, 2010
38,75 €On orderDelivery: 2-3 weeks
Argues that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. This book is suitable for the companies seeking to define and execute business strategy in developing economies.
- ISBN-13
- 9781422166956
- ISBN-10
- 1422166953
- Publisher
- Harvard Business Review Press
- Year
- 2010
- Publication date
- 2010-04-28
- Pages
- 272
- Dimensions
- 239x162x29
- Weight
- 588