Product and Services Management
George J Avlonitis, Paulina Papastathopoulou
SAGE Publications Inc, 2006
103,95 €On orderDelivery: 2-3 weeks
A book that is suitable for undergraduate and postgraduate students of business administration who are pursuing courses in marketing, product portfolio management, new product development and product policy.
- ISBN-13
- 9781412908658
- ISBN-10
- 1412908655
- Publisher
- SAGE Publications Inc
- Year
- 2006
- Publication date
- 2006-04-11
- Pages
- 280
- Dimensions
- 240x164x16
- Weight
- 476