Creating Innovative Products and Services
Gijs van Wulfen
Taylor & Francis Ltd, 2011
127,25 €On orderDelivery: 2-3 weeks
Really new products and services are scarce, yet the need for them is huge. That's why Innovation is an important managerial instrument - but many of us struggle with how to approach it. This title explains the front end of innovation with practical tools, effective checklists and an innovation route map.
- ISBN-13
- 9781409417545
- ISBN-10
- 1409417549
- Publisher
- Taylor & Francis Ltd
- Year
- 2011
- Publication date
- 2011-04-28
- Pages
- 292
- Dimensions
- 244x177x24
- Weight
- 688