Truth Be Told
David Gallagher, John O'Brien
Kogan Page Ltd, 2021
51,25 €On orderDelivery: 2-3 weeks
Harness the opportunities for marketing in the age of purpose and learn why it's so important to be a 'truth teller' by creating authentic communication campaigns, generating honest content and avoiding accusations of 'purpose washing'.
- ISBN-13
- 9781398600164
- ISBN-10
- 1398600164
- Publisher
- Kogan Page Ltd
- Year
- 2021
- Publication date
- 2021-04-03
- Pages
- 264
- Dimensions
- 156x232x19
- Weight
- 408