The Social Media Manifesto
Jed Hallam
Palgrave Macmillan, 2013
50,25 €On orderDelivery: 2-3 weeks
The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
- ISBN-13
- 9781349444571
- ISBN-10
- 134944457X
- Publisher
- Palgrave Macmillan
- Year
- 2013
- Publication date
- 2013-01-01
- Pages
- 163
- Dimensions
- 215x141x12
- Weight
- 240