Scenario Planning
H. Bandhold, M. Lindgren
Palgrave Macmillan, 2003
66,50 €On orderDelivery: 2-3 weeks
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy.
- ISBN-13
- 9781349431977
- ISBN-10
- 1349431974
- Publisher
- Palgrave Macmillan
- Year
- 2003
- Publication date
- 2003-01-01
- Pages
- 180
- Dimensions
- 229x152x