Ribbon Culture
Sarah E.H. Moore
Palgrave Macmillan, 2008
66,50 €On orderDelivery: 2-3 weeks
This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.
- ISBN-13
- 9781349361601
- ISBN-10
- 1349361607
- Publisher
- Palgrave Macmillan
- Year
- 2008
- Publication date
- 2008-01-17
- Pages
- 190
- Dimensions
- 201x266x19
- Weight
- 274