Strategic Marketing for Non-Profit Organisations
Alan Andreasen, Kotler, Philip
Pearson Education Limited, 2013
126,95 €On orderDelivery: 2-3 weeks
For graduate courses in Nonprofit Marketing and Management. This best-selling text focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
- ISBN-13
- 9781292042749
- ISBN-10
- 1292042745
- Publisher
- Pearson Education Limited
- Year
- 2013
- Publication date
- 2013-11-08
- Pages
- 480
- Dimensions
- 276x216x16
- Weight
- 1178