Sport, Media and Mega-Events

Taylor & Francis Ltd, 2017

259,95 €On orderDelivery: 2-3 weeks

Bringing together many of the most influential scholars in sport and media studies, this book examines the diverse ways that media influences our understanding of the world’s most important sport events, dubbed sports mega-events. It sheds new light on how these events have been changed by the media, and have, in turn, adapted to media to further their brand’s cultural influence.

ISBN-13
9781138930384
ISBN-10
1138930385
Publisher
Taylor & Francis Ltd
Year
2017
Publication date
2017-03-17
Pages
274
Dimensions
234x156x
Weight
760