Pricing Strategy Implementation

Andreas (Hinterhuber and Partners, Austria) Hinterhuber, Stephan M. Liozu

Taylor & Francis Ltd, 2019

259,95 €On orderDelivery: 2-3 weeks

Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance.

ISBN-13
9781138332164
ISBN-10
113833216X
Publisher
Taylor & Francis Ltd
Year
2019
Publication date
2019-08-13
Pages
166
Dimensions
180x252x16
Weight
476