Public Relations in Hyper-globalization
Takashi (Kyoto University; Inoue Public Relations, Japan) Inoue
Taylor & Francis Ltd, 2018
259,95 €On orderDelivery: 2-3 weeks
Public relations is the essential skill top leaders need to inspire and motivate globalized stakeholders, survive crisis, and take advantage of rapid technological and social change in today’s hyper-globalization. Embedding this book’s ethics based "self-correction model" assures governance to navigate a rapidly changing global environment.
- ISBN-13
- 9781138054950
- ISBN-10
- 113805495X
- Publisher
- Taylor & Francis Ltd
- Year
- 2018
- Publication date
- 2018-03-09
- Pages
- 306
- Dimensions
- 234x156x
- Weight
- 566