Winning Minds

Simon Lancaster

Palgrave Macmillan, 2015

42,95 €On orderDelivery: 2-3 weeks

In Winning Minds, top speechwriter Simon Lancaster blends ancient rhetoric and neuroscience to create the definitive guide to the Language of Leadership. Winning Minds is packed with insights into the effects of metaphors, stories, and sound bites on the brain.

ISBN-13
9781137465924
ISBN-10
1137465921
Publisher
Palgrave Macmillan
Year
2015
Publication date
2015-07-30
Pages
226
Dimensions
140x215x15
Weight
380