The New Chinese Traveler

G. Bowerman

Palgrave Macmillan, 2014

35,95 €On orderDelivery: 2-3 weeks

This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers.

ISBN-13
9781137397287
ISBN-10
1137397284
Publisher
Palgrave Macmillan
Year
2014
Publication date
2014-09-16
Pages
226
Dimensions
203x140x14
Weight
264