The Social Media Manifesto
Jed Hallam
Palgrave Macmillan, 2012
51,50 €On orderDelivery: 2-3 weeks
The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
- ISBN-13
- 9781137271419
- ISBN-10
- 1137271418
- Publisher
- Palgrave Macmillan
- Year
- 2012
- Publication date
- 2012-12-04
- Pages
- 163
- Dimensions
- 162x240x16
- Weight
- 430