Customer's New Voice
John S. McKean
John Wiley & Sons Inc, 2014
46,75 €On orderDelivery: 2-3 weeks
Find out how to reap the benefits of motivating and engaging the new, direct customer voice The Customer's New Voice shows businesses how to motivate and transform directly volunteered consumer knowledge into profitable insights, enabling a new echelon of marketing relevancy, customer experience, and personalization.
- ISBN-13
- 9781119002321
- ISBN-10
- 111900232X
- Publisher
- John Wiley & Sons Inc
- Year
- 2014
- Publication date
- 2014-11-14
- Pages
- 352
- Dimensions
- 236x158x29
- Weight
- 558