Value Proposition Design
Gregory Bernarda, Osterwalder, Alexander, Pigneur, Yves, Smith, Alan
John Wiley & Sons Inc, 2014
37,95 €On orderDelivery: 2-3 weeks
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.
- ISBN-13
- 9781118968055
- ISBN-10
- 1118968050
- Publisher
- John Wiley & Sons Inc
- Year
- 2014
- Publication date
- 2014-10-30
- Pages
- 320
- Dimensions
- 241x190x16
- Weight
- 862