Branding For Dummies
Barbara Findlay Schenck, Bill Chiaravalle
John Wiley & Sons Inc, 2015
30,50 €On orderDelivery: 2-3 weeks
Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand.
- ISBN-13
- 9781118958087
- ISBN-10
- 111895808X
- Publisher
- John Wiley & Sons Inc
- Year
- 2015
- Publication date
- 2015-01-20
- Pages
- 384
- Dimensions
- 188x236x16
- Weight
- 708