Soap, Sex, and Cigarettes
Juliann (Waseda University) Sivulka
Cengage Learning, Inc, 2011
86,95 €On orderDelivery: 2-3 weeks
Examines how American advertising both mirrors society and creates it. From the first newspaper advertisement in colonial times to today's online viral advertising, this title explores how advertising grew in America, how products and brands were produced and promoted, and how advertisements and agencies reflect and introduce cultural trends.
- ISBN-13
- 9781111345310
- ISBN-10
- 1111345317
- Publisher
- Cengage Learning, Inc
- Year
- 2011
- Publication date
- 2011-03-03
- Pages
- 448
- Dimensions
- 20x160x231
- Weight
- 540