Mexican Multinationals
Cambridge University Press, 2022
49,75 €On orderDelivery: 2-3 weeks
A guide for executives, consultants, researchers, and students to a better understanding of the actions taken by firms from mid-sized emerging markets to upgrade their capabilities and become successful multinationals. The insights are based on forty-one detailed comparative case studies of Mexican multinationals written by local industry experts.
- ISBN-13
- 9781108456104
- ISBN-10
- 1108456103
- Publisher
- Cambridge University Press
- Year
- 2022
- Publication date
- 2022-03-24
- Pages
- 766
- Dimensions
- 153x228x44
- Weight
- 1092