Understanding Multinationals from Emerging Markets
Cambridge University Press, 2015
62,25 €On orderDelivery: 2-3 weeks
In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest.
- ISBN-13
- 9781107698321
- ISBN-10
- 1107698324
- Publisher
- Cambridge University Press
- Year
- 2015
- Publication date
- 2015-07-16
- Pages
- 344
- Dimensions
- 151x227x23
- Weight
- 502