Global e-commerce
Cambridge University Press, 2011
75,75 €On orderDelivery: 2-3 weeks
Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners.
- ISBN-13
- 9781107403468
- ISBN-10
- 1107403464
- Publisher
- Cambridge University Press
- Year
- 2011
- Publication date
- 2011-09-15
- Pages
- 468
- Dimensions
- 228x152x29
- Weight
- 686