A Stakeholder Approach to Corporate Social Responsibility
Francois Maon, Kotler, Philip
Taylor & Francis Ltd, 2024
65,25 €On orderDelivery: 2-3 weeks
According to a recent McKinsey & Co. global survey, 95% of surveyed CEOs believe that 'society has greater expectations than it did five years ago that companies will assume public responsibilities.' In turn, corporate social responsibility has grown into a global phenomenon that encompasses businesses, consumers, governments, and civil society. Th
- ISBN-13
- 9781032836843
- ISBN-10
- 1032836849
- Publisher
- Taylor & Francis Ltd
- Year
- 2024
- Publication date
- 2024-06-24
- Pages
- 458
- Dimensions
- 246x174x
- Weight
- 820