Celebrity Fashion Marketing

Angela Lee, Fykaa Caan

Taylor & Francis Ltd, 2023

259,95 €On orderDelivery: 2-3 weeks

This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.

ISBN-13
9781032007335
ISBN-10
1032007338
Publisher
Taylor & Francis Ltd
Year
2023
Publication date
2023-02-21
Pages
130
Dimensions
246x174x
Weight
500