Marketing and the Library
Gary (Kogod College Of Business Adm, Washington, DC, USA) Ford
Taylor & Francis Inc, 1984
283,95 €On orderDelivery: 2-3 weeks
The latest methods for more effective information dissemination are explored in this challenging volume. Discover how new technological installations and information centers allow for identifying specific groups more precisely and learn to develop successful programs for specific target areas.
- ISBN-13
- 9780866563079
- ISBN-10
- 0866563075
- Publisher
- Taylor & Francis Inc
- Year
- 1984
- Publication date
- 1984-01-01
- Pages
- 88
- Dimensions
- 229x152x
- Weight
- 317