The Reputation Playbook
Jennifer Janson
Harriman House Publishing, 2014
33,50 €On orderDelivery: 2-3 weeks
Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building.
- ISBN-13
- 9780857193551
- ISBN-10
- 0857193554
- Publisher
- Harriman House Publishing
- Year
- 2014
- Publication date
- 2014-10-16
- Pages
- 238
- Dimensions
- 140x215x18
- Weight
- 312