Political Marketing
Nicholas O'Shaughnessy, Robert P. Ormrod, Stephan C M Henneberg
SAGE Publications Ltd, 2013
258,25 €On orderDelivery: 2-3 weeks
Written by authoritative figures in the field, this unique textbook provides students with an in-depth understanding of the fundamental theoretical and conceptual groundings of political marketing.
- ISBN-13
- 9780857025807
- ISBN-10
- 0857025805
- Publisher
- SAGE Publications Ltd
- Year
- 2013
- Publication date
- 2013-05-13
- Pages
- 224
- Dimensions
- 242x170x
- Weight
- 540